Omnichannel Marketing Calculator for Online, Offline, and CLV Strategies
From the Hill function for channel saturation to Halo with Lag and Decay, all the way to long-term CLV.
Simulate Your Scenarios - for Better Budget Decisions.
One logic, one metric: Seamless alignment of plan and actual for companies and agencies.
Calculate your strategy now
No registration No email Get started right away
🔒 Data security by design - your data stays on your computer.
Save inputs
Results for Full Duration - Parameters Included
Net Profit per Channel
Monthly Distribution – Customers per Month · green = Season >100% · red = Season <100% · blue = neutral
CLV Value
Contacts
Prospects
Customers
per Customer
Value
At what point will the cumulative gross revenue cover all costs associated with the strategy? Based on the current settings.
Customers
Month (approx.)
per Month
Costs
per Customer
Duration
Cumulative Costs vs. Gross Profit
How much investment is required for an alternative Customer goal? Based on stored conversion rates and channel costs.
with Current Budget
Total Investment
Budget Needed
Factor
Customer (Target)
Budget per month*
* Monthly budget = scaled channel costs + ongoing management costs. Initial investment (one-time) is included in the total investment but not in the monthly figure.
You can find a sample file for the CRM data import here - View CRM Import Sample File - Before importing, you must create the new channels in the tool.
