Omnichannel Marketing Calculator: Strategy Pitch Software for Agencies
From the initial channel scenario to the CLV forecast: The reliable “pitch-closed” lever
Win over your customers right from the first pitch.
A tool for the first strategy meeting and for advice across online and offline channels. You work through your budget and channel recommendation together with your client instead of just presenting it.
The first meeting: calculate instead of assert
Clients rarely accept marketing recommendations without question today. They want to understand how a recommendation comes about and what its success depends on.
YourValidator is not another complex system but a simple instrument you operate together with your client. They see in real time how budget, channels and assumptions lead to customers, costs, contribution margin and break-even, and can change any assumption themselves.
The conversation then revolves around the strategy and its assumptions, not around your credibility. The results serve as a shared calculation basis and can be used as a brief for execution.
As easy as a calculator, laid out like a business plan
- Online and offline channels, with benchmarks as starting values or with the client's own figures
- Saturation, ramp-up time and carryover, seasonality and cross-channel effects
- Cost per customer, contribution margin, break-even and customer lifetime value (CLV)
- Target back-calculation: which budget a customer goal requires under the assumptions
- Your own logo, header image and title, plus a full view without YourValidator header and footer for presentations
Calculating, your own logo and full view are free and may also be used commercially. Pro adds saving and comparing plans, plan vs. actual, backups, import, export and AI functions with your own API key.
What the tool does and what it does not
You know how to reconcile client data with benchmarks and how seasonality, halo effects, saturation and timelines interact. YourValidator makes that knowledge visible and calculable in the meeting.
- The tool calculates deterministically what follows from the assumptions entered.
- Timelines, seasonality, halo effects and saturation are simplified model assumptions, not measurements.
- It does not predict what will happen and does not prove what worked.
For managing expectations in the pitch: commercial responsibility for the budget lies with the client. The tool shows the consequences of the assumptions; you deliver the execution.
Your own calculator on your domain: the embed license
With the embed license, YourValidator runs as an isolated iFrame on your own website, without YourValidator branding and alongside your own content and contact form. The iFrame does not touch your layout, fonts or scripts.
- Code 1 gives your team the full feature set on an internal page.
- Code 2 is for your public page and limited to calculating and viewing, without comparing, saving, backup, export and AI functions.
- A short helper script handles the correct height adjustment.
Why code 2 is limited: your visitors can work through their own scenario and see the results. The detailed analysis and the report are created in a conversation with you. That keeps the calculator an entry point to your advice rather than a finished analysis tool.
Both codes are bound to your domain. The embed must sit on an independent business website, not on an isolated landing page (Terms § 4.1). Process and conditions: prices and embed license.
Frequently asked questions from agencies
May I use the free version in client meetings?
Yes. The free version may be used for private and commercial purposes, including client meetings, presentations, screenshots and screencasts. Your own logo, header image and full view are free as well.
How does the tool help in a first meeting?
You work through your recommendation together with the client. They see which assumptions sit behind budget and channel choice and can change them. Whether that leads to an assignment still depends on your advice and your offer.
I already use a CRM or automation tool. Why another tool?
CRM and automation tools manage contacts and run workflows. YourValidator answers a different question: what a budget yields across channels under specific assumptions. It complements your existing tools before budget approval rather than replacing them.
Does YourValidator replace our existing marketing tools?
No. CRM, BI and your agency dashboards remain the sources. YourValidator is an upstream planning layer: it calculates what a budget yields under specific assumptions before it is approved.
This software provides a mathematical foundation to ensure that planned and actual figures are always reconciled with customers on the same logical basis.
How can YourValidator fit into my consulting work?
Typically in three places: in the first meeting to calculate together, in strategy workshops to compare channel mixes, and in ongoing engagements to compare plan and actual (Pro). With the embed license, the calculator also runs on your own website.
How is my data protected?
The calculation runs entirely in your browser. Your inputs are not sent to our servers; there is no sign-up, no cookies and no tracking script. Backups (Pro) can be encrypted locally. Only if you use the optional AI input assistant with your own API key are inputs sent directly to your AI provider.
What is the difference between the free calculator and the embed license?
You use the free calculator on yourvalidator.com, with your own logo and full view. The embed license puts the calculator on your own domain without YourValidator branding, with an internal version for your team and a public version for your website visitors.
Work through your next client scenario yourself.
Open the calculator – free, no sign-up See use cases Embed license for your websiteHow much working time is freed up in your agency?
The calculator values only time saved in the preparation and follow-up of first meetings and strategy sessions. All values are assumptions and can be replaced with your own.
Assumptions
Sample values are preset. Replace them with your own.
Result per year
Calculated value of freed-up time
Working time, not a cost reduction
Hours freed up
| Meetings per yearConsultants × meetings per month × working months | |
| Time freed up per meetingTime saved in preparation + time saved in follow-up | |
| Hours freed up per yearMeetings per year × time per meeting | |
| Hours freed up per consultant and yearHours per year ÷ consultants | |
| Calculated value per yearHours per year × internal hourly cost |
The calculator values only saved working time. Additional effects such as won contracts or follow-up business are not included.
The amount is the calculated value of the freed-up time. Whether it becomes a cost reduction or additional capacity depends on how the time is used.
The preset values are sample assumptions, not measured values.
